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Source Types
Book
Title
Creating powerful brands
Author
De Chernatony, Leslie, 1953-.
Published
Amsterdam : Butterworth-Heinemann, 2011.
Call Number
658.827 De278C
Location
สำนักวิทยบริการและเทคโนโลยีสารสนเทศ
Source Types
Book
Title
Retail marketing and branding : a definitive guide to maximizing roi
Author
Perrey, Jesko.
Published
Chichester : John Wiley & Sons, 2011.
Call Number
658.8 Pe455R
Location
สำนักวิทยบริการและเทคโนโลยีสารสนเทศ
Source Types
Book
Title
The brutal truth about Asian branding and how to break the vicious cycle
Author
Baladi, Joseph.
Published
Singapore :Wiley,2011.
Call Number
658.827095Ba171B
Location
สำนักวิทยบริการและเทคโนโลยีสารสนเทศ
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Subject
Brand name products
Publish year
2011
Author
Baladi, Joseph (1)
De Chernatony, Leslie, 1953- (1)
McDonald, Malcolm, jt.auth (1)
Perrey, Jesko (1)
Spillecke, Dennis, jt.auth (1)
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Subject
Brand name products (2)
Brand name products -- Asia (1)
Branding (Marketing) (1)
Branding (Marketing) -- Asia (1)
Product management (1)
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Publish year
2011 (3)
Source Types
Book (3)
Location
สำนักวิทยบริการและเทคโนโลยีสารสนเทศ (3)